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About us

The Tribe Values

About us

Expert guidance and personalized coaching

For more than two decades, Magic of Change has been India’s foremost destination for self growth and personal development. Under the leadership of Magical Rafi, Asia’s top-rated NLP Master Trainer and Behavioral Scientist, our team of seasoned educators and visionary leaders is committed to guiding individuals on their transformative journeys
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Creative Result

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About Magical Rafi

“I believe, this is one of the most gratifying professions in the world because you can always apply the proven tools and skills to touch and transform”

Mentored by 30+ global masters, including Dr. Marshall Goldsmith, Ron Kaufman and Dr. John Grinder( co-creator Of NLP), Dr. David Spiegel (Wilson Professor and Associate Chair of Psychiatry at Stanford University School of Medicine)

Certified Memory Master and Neuro Psychology Based Sales Specialist Over 20+ years of experience in international training and coaching.

Magical Rafi with Dr David Spiegel during the World Hypnotist Convention in London, 2024. Magical Rafi was the only Asian to be invited as a speaker for the convention.

Our Team

Experienced coaches dedicated to you

Choosing us means partnering with experienced coaches who are dedicated to unlocking your potential. We offer personalized strategies, proven methods, and unwavering support to help you navigate challenges.

Avanti Parulekar

CEO, NLP Master Practitioner, ICF ACC Coach

Lavanya Hemasundar

Head - Business Growth & Client Relationship,  Senior Trainer &  Coach

Ganesh Kumar

Senior Trainer and Coach

Sangeeta new

Sangeeta Anburaj

Senior Coach and Corporate Trainer

Gayathri Sunder

Corporate Trainer and Coach

Prithi new

Priti G. Parab

Music Therapist, Senior NLP Trainer

Jaishankar Menon

Director - Global Operations and IT, Senior Trainer & Coach

Pooja Sharma

Senior Corporate Trainer & Coach

Empowering growth through personalized guidance

At the heart of our coaching philosophy is a commitment to empowering individuals and businesses to reach their fullest potential. We provide personalized, one-on-one guidance tailored to your unique goals and challenges.

Our Vision

To be a global leader in personal development and total transformation

Our Mission

Our mission is to elevate people globally by utilizing state-of-the-art personal growth and human engineering technology, aiming to lead the world in promoting individual development and well-being

Unlock your potential with our expertise

Choosing us means partnering with experienced coaches who are dedicated to unlocking your potential. We offer personalized strategies, proven methods, and unwavering support to help you navigate challenges.

Fears Conquered
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Sales Doubled
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Depression healed
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Phobias cured
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Anxiety managed
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Abundance received
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Our Videos

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Magic of Change and NLP